EISHA RICE ABOUT US Eisha rice is a product of Asghar Agro Services (Rice Mills) the Company M/s Asghar Agro Services incorporated on 3rd Dec, 2004. It has two partners, 1. Asghar Ali Bajwa, Msc. Agriculture ( Managing Director ) 2. Aftab Asghar, MBA ( General Manager ) The MD is retired General Manager (D) PASSCO, who has served PASSCO for about 25 years in various executive categories. Being an experienced person in rice business, installed a rice mill in 2009 at Sheikhupura. The Plant manager Mr. Syed Muhammad Qaiser Jamal is also BSc, agriculture engineering. Both are well versed in quality production of rice. The plant is situated in the Delta of river Ravi and Chanab consisting of district Sheikhupura, Sailkot, Gujranwala and Lahore. The soil of these districts is clayey which gives fine aroma to the produce.